Fix your GTM in 24 hours

B2B buying behaviours are no longer linear. Combined with other challenges, creates a recipe of poor pipeline, making sales forecasts almost impossible.

Calling founders, creators and SMBs

• You’re doing all the right GTM things but pipeline is still unpredictable

• Your messaging feels generic and buyers ignore it

• You're not sure what your buyer actually cares about

• Your outreach isn’t landing

• Buyer committee is extending - more stakeholders to contend with

• Content isn’t converting

• You’re busy, your team is stretched, and nothing feels focused

• You don’t know which channels actually work for your ICP

If this feels familiar, this workshop is built for you.

Walk in confused. Walk out with clarity.

Have your GTM plan built or refined to generate pipeline

• Know exactly who your buyer is and what they respond to

• Build messaging they instantly recognise as relevant to them

• Create a POV that differentiates you

• Define where your buyers live and how to reach them

• Turn messaging into real campaigns

• Turn campaigns into pipeline you can track

• Leave with a ready-to-execute GTM plan

• And if you don’t walk out with one? You get your money back.

Designed for founders and small teams

• Designed for real-world buyer behaviour (non-linear, messy, fragmented)

• No fluff — everything is hands-on, practical, and applicable tomorrow

• Uses real examples across GTM, outbound, BD and messaging

• Includes live collaboration + peer critique

• Built by operators who’ve run GTM for startups, scaleups and enterprise

Workshop coverage and agenda

• 1-day workshop (half-day + half-day format)

• Live, interactive, practical and collaboration

• Small group for maximum guidance

• Limited to 8 participants per workshop

• Virtual delivery within UK timezone

Buyer Context + Strategic Positioning

Theme: Know Your Buyer
Theme: Develop a Differentiated POV

See the world through your buyers eyes and build a point of view that makes your solution feel inevitable.

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Credibility + Messaging That Converts

Theme: Build Proof & Credibility
Theme: Craft Buyer-Led Messaging

Turn your value into credibility and your credibility into messaging that cuts through noise and sparks action.

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Channels + Content Strategy

Theme: Targeting, Channels & Tools
Theme: Modern Content & Awareness

Find your lowest-resistance audiences and meet them where they consume, think and respond — not where you hope they’ll listen.

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Pipeline Activation + Collaborative Refinement

Theme: Business Development Execution
Theme: Peer Review, Testing & Plan Refinement

Transform strategy into regular pipeline and sharpen it through collaborative testing, critique and real-world GTM application.

The workshop with tangible outcomes

The most practical outcome driven GTM workshop you'll not want to miss. Delivered with 20+ years of experience in B2B sales and marketing strategies distilled into a compact, action-orientated workshop with a success guarantee to boot.

• Your Buyer Context Map

• A clear POV that sells

• Messaging and positioning rewritten in buyer language

• A working channel plan

• A BD execution plan you can run weekly

• Your first outbound cadence

• A refined GTM plan validated by peers and experts

Generate pipeline in weeks not months

"I know everything about my product and love talking about it. Then I realised that was half the problem as I didn't relate it to my buyers nor did I really understand how important business development is and how to execute it! Got to say, this workshop transformed my thinking and pipeline."

2026 Q1 Schedule

January

27th - 28th

March

1st - 2nd

April

25th - 26th

Zero risk guarantee

We are so confident of our ability to deliver the outcomes shared, we offer a unique guarantee.

If you don’t see clear, measurable progress toward new pipeline within 60 days of completing, including buyer clarity, messaging upgrade, POV creation, and outbound structure — we’ll continue working with you for free until you do.

What the FAQ?

The longer your GTM stalls, the longer your pipeline stays empty.

Your next 90 days of pipeline starts here. Whether you are building from ground zero, refining or seeking validation and enhancement. For a limited time, take advantage of the introductory workshop cost.

The value gained will be your ongoing ability to strategically unlock the revenue you have been missing.